Why choose WordPress for website development

WordPress has been the CMS of choice for many companies, it’s estimated that there are nearly 500 Million WordPress websites on the Internet. WordPress is an open-source CMS – meaning there are no license fees. Thanks to its popularity WordPress CMS has one of the most powerful developer communities, which translates to a great product with flexible and easy-to-use editing tools. 

We take advantage of the great fundamentals provided by WordPress development and apply our website development and design skills to complete the most demanding creative front-end challenges. We built many custom-made websites on WordPress for small and medium size businesses. 

Key benefits of what.’s WordPress development & design services

WordPress offers a user-friendly, feature-rich platform for website development. It enables effortless content management, improves site performance, and has high scalability. With a vast library of plugins and themes and a large community, WordPress is an ideal choice for your growth needs.

At our digital agency in Zurich, we specialise in WordPress design and development is a cornerstone of our digital services. We leverage WordPress’s extensive features and our development expertise to create websites that are not only visually appealing but also highly functional and user-friendly.

Below are the key benefits our WordPress development and design services can provide.

Ease of use

WordPress CMS is easy to use and has an intuitive interface for content editors. Requires very little training to create a bespoke website design.

Scalable CMS

WordPress CMS is scalable and can handle large volumes of content, including multilingual pages.

Growth friendly

The marketing features in WordPress are first class. You can customise SEO tags, build landing pages, connect most of the modern marketing and analytics tools.

Extend the functionality with Plugins

WordPress CMS makes it possible to add plugins for free or very reasonably priced. Plugins are a great shortcut to a greater functionality of the website, without extra coding.

Large WordPress Communities

The community behind WordPress is large and active with constant flow of new plugins and updates coming to the marketplace.

No license fees

WordPress CMS is open source, therefore there are no license fees. There might be some payments for your 3rd party plugins that you decide to install.

First-class WordPress design & development

“We create first-class website designs and experience with WordPress going beyond the industry standard.

We’ve proven that thanks to our bespoke design and experience with WordPress we can satisfy even the most demanding clients. “

Product Owner and Project Manager

what.’s special


Experienced developers. Expertise in Python, Laravel, PHP and Angular.


Lean method. Lean resourcing model empowers continuous improved performance.


Swiss-based. High quality, product service and Swiss customer interface.


All in one. Concept, content management to design, development, and growth hacking.

Our services

Develop your business with what. website development & design

Frontend development
Responsive and browser-/ device-compatible web frontend applications with backend integrations.
Community building
Monitoring of the YouTube, Facebook, Twitter, LinkedIn and Instagram social accounts.
Blockchain solution
Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.
UX & UI Design
Designing the user experience of the digital product and website.
Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.
Lean brand development
Creating corporate brand identity by deciding colours, typography and application following the branding guidelines.
Building clickable prototypes, help testing them with users and start the design approach.
Product validation
Validating your product using a quantitive and qualitive step-by-step process.
Digital project management
Managing digital projects from concept to execution using a SCRUM-based approach.
Digital marketing audit
Assessment of current brand positioning and guidance on future marketing strategies.
Web & analytics reporting
Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.
CMS website development
Relaunching customised websites that are responsive and aesthetically pleasing.
Page speed optimisation
Faster page loading times to improve overall performance of the website.
Mobile app development
Native app development from product validation to app store launch.
Web development
Scalable and performant web applications that are user-friendly for your customers.
Google Ads
Lean and semi-automated set up and management of paid ads.
LinkedIn ads
Effective lead generation campaigns for businesses on the largest professional network.
Facebook ads
Creative production and performance optimisation to reach prospects on Facebook & Instagram.
Marketing automation
Data-driven and rules based automation concepts and implementation.
Influencer marketing
Content and campaign collaborations with our known or new influencers, both local and international.
SEO & content marketing
Technical and content optimisation for maximum visibility on search engines.

WordPress development FAQs

Why is WordPress popular among businesses?

WordPress is widely favored for its open-source nature, offering no license fees, and boasts nearly 500 millionwebsites worldwide. Its popularity stems from a robust developer community, providing flexible and user-friendly editing tools.

What makes our WordPress design and development services unique?

How do I get started with what.’s WordPress development and design services?