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Extended Management Team Takes the Helm at what. Zurich’s Premier Growth and Product Development Firm
what. is entering another growth phase to further scale its client portfolio and team. We are excited to announce our new management team, marking a significant chapter in the company’s journey. We welcome fresh leadership, setting the stage for continued growth. With the promotion of Leandra Waeber and Pascal Schmid, the management team is growing […]
Crypto
The Pitfalls of Launching NFTs: What You Need to Avoid
NFTs serve as a unique digital asset that represents ownership of a particular item. These items can range from art, music, videos, and even tweets. The uniqueness of NFTs makes them highly valuable and attractive to collectors and investors alike. However, launching an NFT project is not as easy as it might seem. There are […]
Growth Hacking
Product Led Growth as the Go-To-Market strategyÂ
When deciding on how to launch a new product or enter a new market, startups tend to adopt either the more traditional, resource-intensive strategy, or the sales-led strategy. There is, however, a third way where the product itself becomes the main sales and marketing tool. What is the right go-to-market strategy for a startup? Most […]
Crypto
How are NFT Launchpads Solving the Issues with Ownership around NFT Marketplaces
TL;DR • NFTs are unique digital assets stored on the blockchain. • Minting your own NFTs gives you complete control and ownership over the asset. • Decentralised storage is more secure than centralised storage for NFTs and metadata. • Metadata provides additional information and context about the NFT. • NFT launchpads help creators launch and […]
Announcements
see all
Announcements
Extended Management Team Takes the Helm at what. Zurich’s Premier Growth and Product Development Firm
what. is entering another growth phase to further scale its client portfolio and team. We are excited to announce our new management team, marking a significant chapter in the company’s journey. We welcome fresh leadership, setting the stage for continued growth. With the promotion of Leandra Waeber and Pascal Schmid, the management team is growing […]
Announcements
Better Marketing automation with Bexio and Pipedrive – what. launches connector app
Crypto
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Crypto
The Pitfalls of Launching NFTs: What You Need to Avoid
NFTs serve as a unique digital asset that represents ownership of a particular item. These items can range from art, music, videos, and even tweets. The uniqueness of NFTs makes them highly valuable and attractive to collectors and investors alike. However, launching an NFT project is not as easy as it might seem. There are […]
Crypto
How are NFT Launchpads Solving the Issues with Ownership around NFT Marketplaces
TL;DR • NFTs are unique digital assets stored on the blockchain. • Minting your own NFTs gives you complete control and ownership over the asset. • Decentralised storage is more secure than centralised storage for NFTs and metadata. • Metadata provides additional information and context about the NFT. • NFT launchpads help creators launch and […]
Events
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Growth Hacking
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Growth Hacking
Product Led Growth as the Go-To-Market strategyÂ
When deciding on how to launch a new product or enter a new market, startups tend to adopt either the more traditional, resource-intensive strategy, or the sales-led strategy. There is, however, a third way where the product itself becomes the main sales and marketing tool. What is the right go-to-market strategy for a startup? Most […]
Growth Hacking
How to generate leads on Facebook? Easy step by step guide to create a simple Lead Form to skyrocket your startup lead nurturing
SEO
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Social Media
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Tracking
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Tracking
Make your GA4 reports look like Google Universal Analytics
With the arrival of GA4 due to the end of data collection by Universal Analytics (UA) on 1st July 2023, it is necessary to prepare your new GA4 environment and put in place all the required solutions to continue to collect reliable data in order to continue to make good marketing and operational decisions. This […]
