overview

About Pascal

Pascal is the leading growth manager for the most challenging scale-up projects the DACH region but also worldwide. He applies his deep knowledge of marketing channels to systematically identify new insights to improve campaign performance over time. Being passionate about growth and business, he constantly researches new strategies, growth hacks and creative concepts to power future results.

Born in Switzerland, raised in Germany – Pascal combines his German consistency with Swiss precision to methodically drive client vision forward. Over the years, Pascal gained deep experience in the Google Ads universe and SEO, which translates well to other marketing channels. He made his way to the lead of the growth team and junior partner (since July 2023). His broad exposure with ventures in various industries allows him to quickly grasp new business models and apply his knowledge to craft a successful growth path for his clients.

  • Implement growth strategies for ventures in the DACH region and worldwide
  • Apply experimentation framework to derive insights and improve
  • Develop go-to-market strategies to enter European markets (and more)
Aspirations
1
Lead growth ventures to the top in their niche
2
Discover new growth hacks to stay ahead of the game
3
Lead the process optimisation to expedite client’s growth

Experience & Education

01
Master

Business Administration and Engineering, Constance University of Applied Sciences

02
Budget responsibility

Experience with large, international campaigns with budgets reaching CHF 3M per year

03
Multi-channel management

Over a decade of paid media, combined with a solid hands-on experience with SEO and Google Analytics