Digital Analytics Zürich, Switzerland
Correct setup of GA, KPIs and Data Studio
Correctly measuring site traffic and conversions is crucial to understanding what is and isn’t working within the strategy
What’s included
- Cleanup and improvements to user tracking in GA
- Identifying areas for improvement in GA & GTM
- Identifying KPIs to be tracked and supporting the implementation
- Review of existing Google Analytics and Google Tag Manager (GTM) setup
- Provide implementation instructions for the development team
- Configuration of goals and reports in GA Setup of Data Studio Reporting to include defined KPIs
- Handover to team and consultation
Google Data Studio Report
Having a solid overview of visitor traffic and behaviour on a website provides the necessary context for strategic decisions
What’s included
- Creation of the template
- Establish connection to Google Analytics, Google Search Console & Google Ads
- Creation of up to 4 subpages in the report (e.g. General KPIs, Status Google campaign, Status SEO)
- Individual data query by date
Get in touch with Luke today if you are interested in improving your analytics tracking.