On the latest episode of Fixing the Game with Luke Szkudlarek: What’s really breaking your team and how to fix it for good. Listen now.

WEBSITE ASSESSMENT & GROWTH STRATEGY

From Audit to Impact – what. Makes Your Website Stand Out

The assessment is the start of our collaboration with most clients. The aim of the assessment is to provide guidance on your website based on your expectations and our proven multi-angle approach including UX best practices, user behaviour data, and competitive benchmarking.

Process

Major Benefits

01

Evidence-based insights

From user behaviour to technical analysis – we deliver meaningful, measurable results.

02

UX & business alignment

We evaluate how well your website experience supports user needs and aligns with your business objectives.

03

Custom website roadmap

Driven by our insights we engineer a roadmap to achieve your goals.

Approach

What’s included in the assessment

Based on the available data and our expert WordPress partner Stefan Bommeli together with the team of specialists will conduct an assessment of the current status of your website. The entire process from the onboarding to the assessment takes approximately 4 weeks.

‘At cost’ pricing with 50% co-investment

The assessment is conducted by our most senior specialists, including partners. We invest between 20-80 hours in each assessment, worth between 3’000 and 12’000 CHF. The scope of the assessment is based on the requirements, goals and complexity of the business. We co-invest and charge only 50% of the time invested (i.e. if the budget for the assessment is 5’000 we charge 2’500 CHF). We believe it’s a fair price since our assessments often lead to follow-up work and a long-term partnership with our digital agency in Zurich.

stage 1

Questionnaire and Kick-off

you are here

The onboarding process includes a questionnaire, interviews, and key resources that contribute to the UX assessment. This ensures we have access to the most relevant insights from the start, which builds a strong foundation for informed, evidence-based recommendations.

stage 2

Assessment Report

next stage

After a thorough analysis, we deliver a clear, actionable report focused on design improvements, user journeys, and practical recommendations that drive higher conversions. This report provides tangible next steps you can implement right after the alignment workshop.

stage 3

Roadmap

next stage

Action plan to achieve your goals with a list of specific activities organised with a timeline. The roadmap helps us align on what we do, when and assigns ownership of each activity. The roadmaps are fine tuned during the alignment workshop.

stage 4

Alignment Workshop

next stage

We meet for 2 to 3 hrs to present the overall strategy, key insights, the roadmap and answer any open questions. The goal of the workshop is to align on the roadmap and the possible future direction. It’s also a solid base to provide a detailed and specific offer with a list of deliverables.

stage 5

Launch

next stage

We swiftly transition from the workshop to doing – starting with the full onboarding and the implementation of the fundamental work & ‘low hanging fruit’ recommendations.

How we work

what. drives us

Stefan Bommeli

“The website assessment is the best path to implementing clever web development strategies that consistently elevate client success metrics.

Our assessment is offered with 50% co-investment by us and is a perfect chemistry check that translates directly into your website growth.”

Head of Websites

FAQs

What does the assessment include?

Our assessment provides a deep dive into your website’s performance, user experience, design, messaging, and conversion potential. It includes actionable insights, competitor benchmarking, and a prioritized roadmap tailored to your business goals – so you know exactly what to improve and why.

How long does the process take?

Can a startup afford your services?

Who works on the assessment?

What are our clients?

What is an example scope for the website assessment?

Our services

Bringen Sie Ihr Unternehmen voran – mit Webentwicklung & Design von what.

Leading Shopify Plus Design Agency
From hassle-free migration to global expansion, we help you develop and grow your Shopify Plus store.
Frontend development
Responsive and browser-/ device-compatible web frontend applications with backend integrations.
Community building
Monitoring of the YouTube, Facebook, Twitter, LinkedIn and Instagram social accounts.
Blockchain solution
Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.
UX & UI Design
Designing the user experience of the digital product and website.
MVP
Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.
Lean brand development
Creating corporate brand identity by deciding colours, typography and application following the branding guidelines.
Prototyping
Building clickable prototypes, help testing them with users and start the design approach.
Product validation
Validating your product using a quantitive and qualitive step-by-step process.
Digital project management
Managing digital projects from concept to execution using a SCRUM-based approach.
Digital marketing audit
Assessment of current brand positioning and guidance on future marketing strategies.
Web & analytics reporting
Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.
CMS website development
Relaunching customised websites that are responsive and aesthetically pleasing.
Page speed optimisation
Faster page loading times to improve overall performance of the website.
Mobile app development
Native app development from product validation to app store launch.
Web development
Scalable and performant web applications that are user-friendly for your customers.
Google Ads
Lean and semi-automated set up and management of paid ads.
LinkedIn ads
Effective lead generation campaigns for businesses on the largest professional network.
Facebook ads
Creative production and performance optimisation to reach prospects on Facebook & Instagram.
Marketing automation
Data-driven and rules based automation concepts and implementation.
Influencer marketing
Content and campaign collaborations with our known or new influencers, both local and international.
SEO & content marketing
Technical and content optimisation for maximum visibility on search engines.